Property Branding for luxury condos located in Philadelphia.
Branding & Marketing Suite | Compass
OTTO is a two-phase project of new construction condos located in Brewerytown, Philadelphia. The second phase of OTTO overlooks a green space, blending the modern amenities of the city with the serenity of nature. To echo this, I created a pattern with flowing organic lines that once repeated, create a contemporary & fresh brand element. Otto on the Park perfectly harmonizes luxury living with natural elegance.
Using their existing logo from phase 1, I created a new brand system that used elements of nature, including a pattern from a leaf motif, to reflect this next phase on the park.